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Crayfish Webinar Series: How to do B2B digital marketing in a post Covid-19 China?

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Whether you are already operating in China or still looking to get in, you may be interested in keeping on top of what's happening in the world’s fastest-growing market.  In a country where the culture and economic system is fundamentally different, what key aspects of business are changing with the economy recovering, and how might this impact your business and brand?

This new series of short free webinars is packed with up to date insights, case studies, practical advice and tips.  We also encourage you to bring your questions on real business issues and engage directly with the experts from the Crayfish.io network. 

Digital Marketing has become the most efficient marketing and customer acquisition tool in China. As a British B2B brand trying to reach target audiences, where do you start?  How can you best create a plan of action for Social Media? How do you talk, reach and ultimately sell to this huge market? Join our China digital marketing expert Jiao to explore how the pandemic is changing customer behaviours and marketing approaches, and how you can adapt to the changes.

Speaker

Jiao Li, Co-Founder of Crayfish.io

Jiao is a highly experienced eCommerce and digital marketing specialist. Having previously spent six years working as E-Commerce and Digital Manager in Unilever in both UK and China, she actively assists clients with their China-related market research, strategy development and digital marketing initiatives.

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